Cherryhub has been named RegTech Solution of the Year at the Regulating the Game Global Awards 2026!

New SMS regulations require businesses to register branded Sender IDs. Learn what this means for your venue and complete your SMS verification.

In this issue of Cherry Picked, we explore our landmark partnership with BNDRY for AUSTRAC compliance, celebrate 300,000 active Cherrypass members, and introduce instant rewards with Cherrypay + Cherryperks.

An article in The Drop highlights Twin Towns’ free Gambling Harm Minimisation Conference, featuring industry experts including Frank Makryllos of Cherry Hub. The event focuses on building a culture of care, early intervention and modern harm-prevention tools, offering clubs practical insights and a chance to connect with peers.

An article in The Drop explores Australia’s shift to digital wallets and what venues need from modern digital membership cards, real-time points, integrated promos, third-party links and no expensive app. It also promotes a free webinar hosted by Ebet Managing Director and Cherryhub co-founder Frank Makryllos on what customers expect from digital cards.

Published in ClubLife, this article explains why ClubsNSW has endorsed Cherrycheck® as a leading digital tool for player welfare checks and code compliance with fast, consistent logging and a free LITE version available to all clubs.

An article in The Drop details why ClubsNSW has endorsed Cherrycheck® as the preferred tool for meeting the Club Gaming Code of Practice. Venue trials demonstrated that Cherrycheck® improves responsible gaming outcomes and supports stronger compliance.